Hi, Iโm Amanda Nielsen ๐
Hi, Iโm
Amanda Nielsen ๐
Partnerships expert. B2B creator with comic tendencies. Mildly chaotic, wildly effective.
- I help companies build better partner programs
- I coach individuals to grow their careers in partnerships
- I deliver sharp, engaging content to workshops, panels, and keynotes
- I partner with brands to make scroll-stopping B2B content.
- I make gifts and apparel rooted in corporate humor and built for conversation.
Strategic Advisory & Consulting
Ways I can help:
- Partner program strategy
- Ecosystem messaging + enablement
- Partner-led GTM planning
- Fractional program leadership
- Workshops + training for your team
Strategic support to build, grow, and fix partner programs
With experience driving co-sell motions, building partner playbooks, enabling partner-sourced revenue, and scaling partner marketing โ Iโve seen it all. And Iโm not here to give you vague frameworks. Iโm here to help you make decisions and move fast.
Career Mentorship & Coaching
Partnerships career support for every stage
Whether you’re transitioning from sales, marketing, or success, or already working in partnerships and ready to grow, I offer coaching, mentorship, and practical guidance to help you stand out, get promoted, and build a career with real momentum.
My Services
Ways I can help:
- 1:1 mentorship sessions
- Resume and interview coaching
- Strategic storytelling and positioning
- Career planning and promotion prep
- Group courses and self-paced programs
Trusted by teams, brands, and job seekers
Company Partner Program Advisory
โAmanda brought a thoughtful, strategic perspective to our partnerships motion and helped us clarify what success could look like for DemandLab as we built out a software offering alongside our agency.ย
Her guidance gave us the clarity and direction we needed to shape a scalable partner strategy and make confident decisions about where to focus.โ
Celia, DemandLab
Partnerships Career Mentorship
โAmanda was an amazing resource when I decided to switch careers and pivot into partnerships. She took time out of her packed schedule during a conference to meet with me in-person.
Her advice, explanations, and input on industry lingo were so helpful for my interviews and made me much more confident during the process.โ

Devin, Adyen
Workshop
โAmanda puts the fun back into partnerships. Her expertise, passion, and eye for making sure every deal has a win/win, has changed how our team approaches building relationships, and the impact has been immediate.
Thanks to her workshop, weโre more confident and creative about our partnerships.โ

TJ, Glovendor
Workshop
“Amanda was a huge help when we were trying to figure out how partnerships should fit into our go-to-market strategy at Insentric. She asked the right questions, pushed our thinking, and helped us get specific about what a real partner motion could look like for a SaaS product like ours.
We walked away with a clearer sense of direction and next steps.”

Josh, Insentric
Brand Collaborations
Thoughtful brand partnerships with real influence
Ways I can help:
- Sponsored LinkedIn posts
- Brand-aligned storytelling and content creation
- Meme-led awareness campaigns
- Affiliate and creator partnerships
- Strategic UGC and campaign support
Get in Touch
Say hi ๐
The Anti-Newsletter Newsletter
Hate newsletters? Same.
Thatโs why this is one thing, once a week, with no 10-paragraph lead-in before the actual idea. Just a
quick hit you can read in under a minute โ something worth knowing every Monday, sent with chaos and
love from yours truly